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What is the e-TOKE?

The electronic THC Online Knowledge Experience (e-TOKE) is a marijuana-specific brief assessment and feedback tool designed to reduce marijuana use among college students. The e-TOKE is currently in use on over 195 campuses across the United States.

It was modeled after, and created by the same team that designed, the electronic Check-Up to Go (e-CHUG). Drawing on social norms marketing (Haines & Spear, 1996) and motivational interviewing (Miller & Rollnick, 2002) theories, the e-TOKE is designed to motivate students to reduce their level of marijuana use using personalized information about their own behavior and risk factors. The feedback, whether used in conjunction with a counseling intervention, or as a stand-alone prevention education tool, includes information which--in applications like the e-CHUG--has been shown to be particularly motivating to college students. The e-TOKE includes personalized feedback on:

• Quantity, Frequency, and Pattern of Marijuana Use
• Amount of Time Spent Under the Influence of Marijauana Compared to Other Activities
• Amount and Percent of Income Spent on Marijuana
• Normative Comparisons
• Negative Consequences of Marijuana Use
• Readiness and Confidence to Make a Change
• Links to Campus and Community Resources

The assessment takes students about 10-15 minutes to complete, is self-guided, and requires no face-to-face contact time with a counselor or administrator. Because it is offered online, it has the flexibility of providing quick, confidential feedback in multiple settings. This also allows a student to be assessed on multiple occasions to track changes in use and risk behavior. Because of this, you will have (on-line) data from all students on your campus who take the e-TOKE, allowing you and your campus to assess levels and changes in use patterns and risk behaviors.

The e-TOKE also includes an "administrative section" where officials from subscribing schools can log-in and obtain usage information, student demographics, and basic statistical analyses regarding their students' use of the e-TOKE in real time. This report is included in the subscription price and there in no limit to the number of times school officials can access the information.

The report is also customizable so that school officials can examine the data from certain subsets of the total population. For example, one could view the e-TOKE Report information for only freshmen, females who reside on-campus and completed the e-TOKE between April 1, 2005 and April 30, 2005. The report will do the rest for you!

Click here to see an example of the e-TOKE report.

How are campuses using the e-TOKE?

The e-TOKE is applicable in a variety of campus settings as:

• An assessment and intervention tool for campus health professionals
• An educational sanction for campus judicial officers
• An outreach tool to high-risk groups, such as fraternities, sororities, athletes or those enrolled in first-year freshman experience programs
• A part of your campuses alcohol awareness day programming
• A part of your counseling or health center's intake and assessment protocols
• A course requirement for psychology and health science majors
• A prevention education program for residence hall students

What does it do?

Students can access the e-TOKE from any computer with access to the internet. When students use the e-TOKE, they are prompted to enter information about themselves. In addition to demographic information, they enter information about their use of marijuana, spending patterns, and their lifestyle choices. After all information has been entered, the student submits the form. The information the student entered is validated and then processed. The e-TOKE calculates a number of variables and compares the student's responses to national and local college norms. Then, using motivational enhancement and social norms models, the students personalized feedback is provided in standard HTML format.

The e-TOKE also writes all of the student's responses, the output information, and a number of intermediary variables to a database. Descriptive statistics (number of students who have used the e-TOKE, breakdown by sex, ethnicity, etc.) are available via an administrative web interface. Additionally, campuses can request, from the webmaster, to have the complete data file sent to them in either a comma-separated flat file, or Excel spreadsheet to be analyzed in greater detail.

What does one need to use the e-TOKE?

1. A computer
2. Internet access
3. An Standards Compliant Internet Browser with JavaScript activated
4. 10-15 minutes to complete the survey
5. A printer (to print the feedback)